1: Set quantitative goals and measure them.
2: Consider alternatives to custom application development.
3: Make sure you're building for today's platform.
4: Save some budget for user seeding.
5: Add complexity over time.
All the details hereMonday, December 29, 2008
How To Avoid Downfalls Of Social Campaigns
Kevin Barenblat has a 5 step program to keep your social campaign on track:
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