What's the top brand on Facebook? Barack Obama. At least that's according to a list of the top 25 most popular Facebook Pages--the profile pages launched six months ago that enable brands, bands, celebrities and others to create a customized presence on the social network.
The first consumer brand on the list, at #3, is Apple, with a page geared toward college students. It has 415,535 fans, according to the list compiled by the blog Inside Facebook. The site features the company's discount program for students and faculty, including access to Apple Stores customized for participating schools.
Taking fourth place with 350,983 fans is Victoria's Secret Pink, a product line from the lingerie chain aimed at high school and college students. The only other actual brands with among the top 25 Facebook Pages were the NBA (17) and Nutella (21).
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