NBA on MySpace
It’s rich in content for MySpacers. Video highlights, top plays and game previews/recaps. There’s also a photo slideshow, and a badge app. You can check out the updated schedule/scoreboard, read the latest NBA news, and visit NBA Cares. The forum is still active, with people posting about the playoffs. Right now, the NBA here has over 57,600 friends.
NBA on Bebo
The positive: An app that lets you display your favorite NBA team’s logo in your profile, score updates, upcoming schedule, player stats, and a new NBA video highlight wrap up every day. To date, it has almost 38,000 downloads.
The negative: Now that the playoffs are halfway over, the forum has few postings, mainly spam. There’s also, strangely, a section devoted to the developers of the app. The blog here has no postings. Makes me wonder if the NBA has anything to do with this. There is an official NBA app on Bebo that I’ll talk about in the Facebook section.
NBA on Facebook
NBA’s Facebook page serves up daily video highlights, a RSS feed of basketball news and a scoreboard. There are also links to two apps (see below) and another to an NBA contest. The discussion board has almost 27,000 topics, and there are almost 1,200 wall posts. How many fans? Right now: 139,380.
NBA Playoffs Bracket app: Can you predict who’s going to win the NBA finals? With this app, you can set up a private league with your friends, then see how you do against the rest of Facebook. 64,680 app installs; 1,392 fans. This same app on Bebo has only 3394 installs and 2 fans.
NBA Fantasy Challenge: Set up a private league with your friends; choose a starting lineup of five players plus a sixth man. Earn points for how well they do. See how you do in your league and against others in Facebook. 113,300 installs; 999 fans.
The NBA Finals have yet to be played, but in the world of social networks, Facebook is the clear winner.
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